ARTEFACT studio has adopted a new logo created by Be Brilliant Marketing that reflects its elegant, modernist-inspired architectural design style.
ARTEFACT studio Unveils New Brand Marketing Strategy
The award-winning architectural firm shares behind-the-scenes details of the building-design process on its new website
FORT MYERS, Fla. (Oct. 23, 2017) — ARTEFACT studio has launched a rebranding effort, including a new logo and website, to better reflect the firm’s award-winning style and share insights into the design process.
“Architectural design is often shrouded in mystery and we plan to shed light on issues ranging from obtaining building permits and estimating costs to how design can promote human interaction and other insider information that most architects rarely share with clients,” says Fabian Behague, managing principal of ARTEFACT studio.
Behague engaged Be Brilliant Marketing for strategic planning, logo design, and website creation. The new website is a platform for Behague to highlight recent projects, share his philosophy on building design, and publish articles that reveal behind-the-scenes insights into the architectural process.
“ARTEFACT improves the way people live, work and play by designing spaces in close collaboration with our clients and partners and our new logo and website reflect that,” says Behague. With its strong angles, minimal color, and generous white space, the new logo also captures the firm’s signature modernist-inspired style.
Behague formed ARTEFACT in 2013. The firm oversees commercial projects throughout the Southeast U.S., and recently expanded its presence with a new office in the Brickell financial district of Miami.
ARTEFACT provides a full suite of building-design services including master planning, brand development, architecture, historic preservation and interior design. The firm has designed and completed more than 500,000 square feet of corporate space and landmark buildings for clients including women’s apparel retailer Chico’s FAS, technology research firm Gartner, cancer laboratory NeoGenomics, luxury chocolatier Norman Love Confections, and Shell Point Retirement Community.
About ARTEFACT studio
ARTEFACT studio provides design services in architecture, planning and interior design with a focus on corporate, educational, retail, residential, hospitality, transportation and master planning. The firm has offices in Fort Myers and Miami, Florida. For more information, visit www.artefactinc.com, email email@example.com or call 305-859-3345.